About
8-months ago, I posted my first (of several) blogs urging the boycott of Target
stores. [read my May 4, 2016 blog
entitled, “Take Aim at the Cultural War Target”] I stated that if Target cared about the
safety of women and children, they would reverse their policy … or go to the
expense of establishing ‘unisex’ bathrooms apart from the male and female
facilities. Their policy ought to be the
corporation’s expense, not the customer.
Foolishly,
Target chose to align themselves with far-left LGBT activists, and open their
bathrooms and fitting rooms to “gender identity” … as opposed to biological
sex.
According
to 2ndVote Executive Director Lance
Wray, in a recently released statement, “It’s obvious this [#AnywhereButTARGET campaign]
affected Target’s bottom line and we think that retailers are realizing that it
makes more business sense to remain neutral.”
According
to the latest financial statement released
from Target Corporation, the retail giant brought in a “softer-than-expected
sales performance” during the holiday months of November and December 2016. “[C]omparable sales during the combined
November/December period decreased 1.3 percent,” says the report. “For those two months, total sales decreased
4.9 percent, reflecting the impact of the December 2015 sale of the company’s
pharmacy and clinic businesses.”
As
noted by Wray, “It’s not surprising Christmas shoppers decided to take their
business elsewhere.”
The
immediate conservative push-back forced Target into spending $20-million on individual gender neutral bathrooms for
their stores. This is what they should
have done from the beginning – the right thing!
Funny
how Target could remain neutral during the Christmas season with employees
saying, “Happy Holidays” rather than “Merry Christmas” … so as not to offend
their shoppers [the majority of whom are Christians]; yet foolishly takes a
stance with far-left LGBT activists.
Rev.
Dr. Kenneth L. Beale, Jr.
Chaplain
(Colonel-Ret), U.S. Army
Pastor,
Ft. Snelling Memorial Chapel
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